Channel Lettering Sign Experts in Virginia

Solutions for powerful on-site branding

Channel letters are a great way to promote your business. When illuminated from the face they can create a bold bright statement at night. If you are looking for a more elegant treatment, a backlit channel letter will create a nice halo effect. Let our consultants work with you to develop a look that enhances your brand.

The age-old saying that suggests that first impressions are the last holds true in the marketing world. This logic is important with channel letters because they have a “stopping power” like no other form of signage. It is no surprise that most chains (local and international) choose to use channel letters to mark their physical locations. In the process, not only do channel letters project a professional image, but they also (often) become the defining feature of a storefront.

The best part is that channel letter advertisement provides businesses with 24-hour client awareness. Day or night, channel letters stand loud out at all hours. There is some room for experimenting with stand-out channel letters. In fact, channel letters that stand out draw in more customers through the doors. For instance, in the middle of a shopping complex, the establishment with the most eye-catching channel letters tends to steal the show. Often, the most eye-catching channel letters even go on to become area markers.

If you are on the lookout for assistance with the creation of channel letter signs, you won’t regret letting Superior Signs RVA lend a hand. Our team of specialists will work hand-in-hand with you throughout the way. That includes manufacturing, installation and maintenance. All you need to do is contact us. You can give us a call us at (804) 271-5685 or message us on our website.



We worked with Superior Signs on 160 locations in the Mid-Atlantic area. From site surveys, permitting, and fabrication to installation - their management of the paperwork and scheduling and installation couldn’t have run smoother . . . and the ultimate compliment I can give is that we did not get one complaint from any of our branches during changeover! From the office staff to the installation crews . . . all aspects of the project were handled professionally, on-time and within budget.

SunTrust Bank

You interviewed with us and sold us on your expertise, your enthusiasm for your work and your extreme pride in your work. With you, it was personal, not just another job.

Currituck County Department of Travel & Tourism

I managed the sign conversion/changeover for the legacy Crestar locations (350 +/-) in VA. For this project we worked with a team of sign companies, one of which was Superior Signs. During the conversion, particularly in comparison to the other companies we contracted with, their management, coordination and installation expertise became obvious.

SunTrust Bank

After some adjustments, due to our Currituck County sign ordinances, we arrived at a design and a sign that is impressive and, most importantly, has won the admiration of Currituck's citizens.

Currituck County Department of Travel & Tourism

I just want to commend your efforts over the past months concerning our signage. As we all know even signs at one branch can be trying especially dealing with the local jurisdictions.

Union First Market Bankshares Corporation

When you came back to us with a design concept, we were truly impressed. You managed to capture all of the 3 elements we required in a graceful but substantive sign.

Currituck County Department of Travel & Tourism

When I consider the elements that led to us having such a wonderful experience with Superior Signs, the one that stands out is that you took the time to listen.

Currituck County Department of Travel & Tourism

Priority Collision Center

O’Reilly Auto Parts

Sona Bank channel letters building signage

Sona Bank – Channel Letters

Hardywood Brewery exterior building signage

Hardywood Brewery

taylor gourmet dc northern virginia

Taylor Gourmet

sedona taphouse building signage halo lit channel letters

Sedona Taphouse

GlowGolf mini golf glow in the dark golf midlothian rva virginia

GlowGolf – Mini Golf

burger bach

Burger Bach

Terraza Restaurant & Bar halo lighting

Terraza Restaurant & Bar

subaru building signs freestanding sign


marcos pizza

Marco’s Pizza

verre wine bar

Verre Wine Bar

lazy daisy gift store

Lazy Daisy Gift Store

el patron mexican restaurant border led channel letters

El Patron Mexican Restaurant

Lily Rain

Lily Rain

Kroger Marketplace

Kroger Marketplace

Get & Zip Car Wash

Get & Zip Car Wash

CVS Pharmacy

CVS Pharmacy

Build-A-Bear Workshop

Build-A-Bear Workshop

Pie Five Pizza Company

Pie Five Pizza Company

La Grotta Ristorante

La Grotta Ristorante

Hardee's Charbroiled Thickburgers

Hardee’s Charbroiled Thickburgers

Rumble & Associates

Rumble & Associates

Harpers Mill

Harpers Mill

dumfries health center

Dumfries Health Center

priority toyota richmond

Priority Toyota Richmond

El Patron

Lazy Daisy

All Star Orthodontics

Crunch Fitness

Richmond Custom Cars

Virginia Aviation Museum

Keystone Antique Tractor Museum

Chicken Fiesta

War Store

The Lazy Daisy

Sport Clips


Capitol Granite


Brown Edwards Public Accountant

Portfolio - El Patron

El Patron

Portfolio - Superior Signs - Union Bank

Union Bank

We want to partner with you and create an amazing channel lettering sign. Contact Us